Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

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Allure: 9958L Allure: 9958L
Allure: 9963 Allure: 9963
Belle 2022 (D312L)
D261 – Aurora D261 – Aurora
D267 – Snow White D267 – Snow White
Elevated Cinderella 2022 (D323) Elevated Cinderella 2022 (D323)
Elevated Rapunzel (D326L) Elevated Rapunzel (D326L)
Sleeping Beauty Sleeves 2022 (D311SL) Sleeping Beauty Sleeves 2022 (D311SL)
Snow White (D327) Snow White (D327)
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